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Sales/Marketing Episodes

Feb. 17, 2025

943: Common Sense is WINNING (4 Viral Moments Show Why)

Brian examines four viral moments that perfectly demonstrate why political hysteria and theatrical outrage are losing their effectiveness in American politics, as common sense approaches gain momentum with voters.

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Dec. 5, 2024

926: Dear Santa: All I Want for Christmas is Freedom

Host Brian Nichols crafts a heartfelt Christmas list to "Liberty Santa," asking for practical freedom-oriented gifts like fiscal responsibility, school choice, and honest journalism while teaching listeners how to effectively communicate liberty principles during the holiday season.

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Nov. 17, 2024

922: Why the Democrats Lost in 2024 | Week in Review

Trump's 2024 landslide wasn't luck or chance - it was engineered by abandoning traditional GOP consultant strategies of chasing suburban swing voters, instead mobilizing an untapped army of low-propensity voters through podcasts, social media, and 510,000 door knocks, proving that winning elections…

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Oct. 14, 2024

912: Silent Trump Voters & Kamala's New Ad | Week in Review

In this explosive episode, we dissect Trump's potential 'silent voter' advantage, Kamala's controversial 'man-focused' ad, and Biden's surprising hurricane response, while exploring the death of edgy comedy and the shifting dynamics within American politics.

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Oct. 11, 2024

911: How to Talk About Freedom Without Being Weird

Libertarians must stop embracing "weird" and start appealing to disaffected normies with practical solutions to everyday problems if they want to effectively spread their ideas and influence real political change.

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Oct. 4, 2024

907: How to Fix Our Broken Political System

The real battle in 2024 isn't between political parties, but between those who cling to a broken status quo and those who recognize the need for systemic change to preserve our freedoms and future.

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Sept. 20, 2024

902: How to Talk Politics Without Sounding Like a Nerd

Libertarians must shift from selling features to solving problems, ditching the "autistic approach" for emotional connections, to effectively communicate their ideas and win hearts and minds.

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Aug. 20, 2024

889: Brain Glue | How to Make Ideas STICK

Glue your ideas to their brains: the sticky science of unforgettable communication.

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Aug. 18, 2024

888: What's Wrong with Government Price Controls on Food? | Harris fo…

Vice President Harris's proposed food price controls could backfire catastrophically, potentially leading to store closures, food shortages, and economic chaos, highlighting the dangers of simplistic government solutions to complex economic problems.

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Aug. 14, 2024

887: What Makes Things Cost What They Do? | EXPLAINED

Using a banana farmer's dilemma as a relatable example, this episode unravels the complex interplay of supply, demand, and pricing in a free market economy, revealing how these forces shape every business decision and consumer purchase in our daily lives.

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Aug. 7, 2024

884: Why Don't People Listen to Libertarian Ideas?

Libertarians must break free from their echo chamber, learn to effectively communicate their ideas to a broader audience, and handle real-world objections if they hope to advance liberty beyond theoretical discussions and make a tangible impact in society.

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July 12, 2024

873: Why Do People Trust Experts Without Thinking?

Brian explores the unsettling shift he's observed in many of his friends who have gone from questioning authority to blindly following government mandates and expert narratives, urging listeners to maintain critical thinking and value individual liberty in an increasingly compliant society.

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July 9, 2024

871: The Brain Science Behind Great Storytelling EXPLAINED

Expert storyteller Andrea Sampson reveals how to use emotional language, sensory details, and a five-step framework to craft compelling narratives that make complex ideas stick, build trust, and inspire positive change in business, media, and everyday life.

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June 14, 2024

861: How to Become a TOP CLOSER - Tips from an EXPERT

Sales expert Bob King shares insights from his book "The Joy of Closing," revealing how to build trust, close deals, and create happy customers while becoming a better person in the process.

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June 7, 2024

858: The BIGGEST Mistake Libertarians Make in Politics

Brian Nichols explains why libertarians need to shift their focus from preaching to the choir to effectively selling their ideas to a broader audience by understanding and addressing the kitchen table issues that matter most to voters, rather than getting bogged down in philosophical debates.

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May 8, 2024

845: Ideology vs. Identity - Separating Beliefs from the Self

In this thought-provoking episode, Brian Nichols and host Randy Wilinski explore the art of engaging in productive, nuanced conversations amidst a polarized political landscape, emphasizing the importance of curiosity, good-faith discussions, and focusing on root causes to foster personal growth an…

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May 3, 2024

843: The Dropout Millionaire - How Can Mentors Help You Uncover Billi…

Self-made multimillionaire @Thedropoutmm shares his inspiring journey and the invaluable lessons he learned while building a business empire without a college degree or startup capital, emphasizing the crucial role of perseverance, mentorship, and coachability in achieving entrepreneurial success a…

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April 26, 2024

840: "Be Curious, Not Judgmental!" - Ted Lasso & Mastering the Art of…

Rewire your brain for sales success by mastering the internal art of influence, living your values, and embracing curiosity to uncover your prospects' true needs and have your best year ever.

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April 5, 2024

831: Why Culture Trumps Politics - How is Laughter is Sparking a Libe…

@mkibbe explores how the liberty movement can harness the power of culture, comedy, and storytelling to create a compelling vision for a freer future, celebrating recent victories and supporting the unsung heroes who are fighting for freedom on the front lines.

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March 21, 2024

824: Rewrite Your Sales Story - Remove Resistance, Embrace Success, &…

Embrace your authentic leadership voice, harness the power of storytelling, and rewrite your sales mindset to scale your business while staying true to your values, as shared by Justin Janowski, founder of Faith 2 Influence, in this insightful conversation with Brian Nichols on The Brian Nichols Sh…

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March 12, 2024

821: The Human Touch in a Digital World - Common Mistakes in Outbound…

Discover the proven strategies and insider tips for mastering cold email outreach and driving business growth, as outbound expert Adam Rosen shares his secrets to crafting irresistible campaigns that stand out in your prospects' inboxes.

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March 9, 2024

819: Laughter vs. Lunacy - Redefining Extremism in the Age of Woke Cu…

In this groundbreaking episode, recorded during Amp America's first-ever Twitter/X Spaces, Brian Nichols and "The eXtremist Files" producer Matt Edwards explore the power of satire in challenging extreme political narratives, revealing how humor can be a potent tool for exposing truth, shaping cult…

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March 7, 2024

818: Creating a Culture of Freedom - Grassroots Activism Done RIGHT

@PorcupineMark shares his inspiring journey to the Free State Project in New Hampshire, revealing how this growing community of liberty-minded individuals is building a culture of freedom and demonstrating the power of grassroots activism to effect real change.

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Feb. 29, 2024

816: The Parallel Economy - How Community Commerce Defeats Corporatism

@JohnBLiveFree shares how by bypassing restrictive systems and forging tight-knit communities centered on voluntary exchange, entrepreneurial activists are quietly building parallel economies to render obsolete the mechanisms of centralized control.

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