Bob Phibbs

Bob Phibbs, CEO of The Retail Doctor®, transforms store performance through strategic sales training. An internationally recognized business strategist, customer service expert, and keynote speaker, Phibbs has helped thousands of retailers improve sales, service, and profitability. He is the founder of RetailDoc.com and creator of SalesRX, the online training platform used by brands including LEGO, Seiko, and Brother. His SalesRX programs have trained over 250,000 retail associates worldwide, turning frontline selling into a measurable profit strategy.
With the launch of SalesRX+, he brings AI-enhanced roleplay coaching to retail teams, helping them practice what great selling sounds like—raising engagement and conversion across every store format. A champion of the human side of retail, Phibbs is recognized for redefining how technology and connection merge in modern selling.
Featured on ABC, FOX, MSNBC, and PBS and in The New York Times, Entrepreneur, and The Wall Street Journal, he also hosts Tell Me Something Good About Retail, the leading podcast for retail professionals, and is a LinkedIn Top Voice with an audience of nearly half a million retail professionals. His clients span Fortune 500 brands to independents seeking to boost conversion, loyalty, and growth.
A Certified Speaking Professional™ (CSP®), he has spoken on five continents and earned the World Retail Forum’s Innovation Leadership Award for retail transformation. From Manhattan to Mauritius, his insights inspire teams worldwide. Known for sharing luxury shopping experiences—good and bad—so retailers can refocus on the customer, not the discount, Phibbs equips leaders to do what technology cannot: connect, inspire, and sell.
His mission: to make every retail encounter a moment of genuine human connection, one conversation at a time.